In previous blogs, we’ve looked at what will drive demand for the increased bandwidth that fiber to the home connections provide. One of the biggest drivers is likely to be 4K (also known as Ultra HD) TV.
As the name suggests, 4K TVs deliver four times as much detail as current 1080p full HD sets. That's eight million pixels, compared to two million pixels, so pictures will have much better definition and higher quality.
Ultra HD TVs are selling in increasing numbers. Worldwide sales in Q1 2015 were 4.7 million units - up by 400 per cent, compared to the same quarter in 2014 - according to analysts IHS. That’s against a backdrop of overall TV sales shrinking by two per cent year-on-year. Prices for Ultra HD TV sets are dropping as more and more products hit the market. No wonder that consultancy Futuresource predicts that 4K TV sets will make up 42 per cent of the global market by 2018.
The reason that 4K TV will impact bandwidth needs is simple - in the short to medium term the majority of Ultra HD content will be streamed over the internet. Netflix and Amazon are leading the way, providing TV shows, such as House of Cards, in UItra HD, along with a variety of movies from major studios. In fact, from 2014 all Amazon Studios shows are being shot in 4K. In the UK, BT has just launched an Ultra HD sports channel, the first in Europe. This is showing Premier League football matches and MotoGP motorbike racing.